Meet the electro-visual duo you’re going to fall for!

For our MAD Sessions in Beirut, we’re introducing you to local talents daynone and Firas Haidar. These MAD talents will stun you all night with an infusion of electronic music and visual representations to along with it. Let’s meet them below! Both of you have full time jobs, so what do you currently do? Daynone: […]

Talent Hunt Nuit Bleue 2019 Powered by MAD

C’est parti pour la deuxième édition de la Talent Hunt Nuit Bleue ! En connexion directe avec Nuit Blanche, nous avons lancé Nuit Bleue, avec notre fournisseur officiel Bombay Sapphire, notre évènement expo d’arts hybrides parisien où nous révélons à notre communauté de MADers nos nouveaux talents MAD. Plus de 300 photographes, peintres, réalisateurs, illustrateurs, […]

A MADly ACC Event : Congrats to Sarah Saroufim

With spring season finally here, creative talents have blossomed in Beirut ! In a race to find the next creative voice, Absolut in Lebanon has chosen its winning artist to enter the next stage of the Absolut Creative Competition. Sarah Saroufim has been revealed with her artwork “Don’t keep things bottled up” at the Absolut […]

Life Is A Play! Discover More About Theatre With The MAD Joseph Zaitouny

It’s always a source of inspiration hearing about artists pursuing their goals, passions and dreams; this is what makes Joseph Zaitouny a source of inspiration! How do you define yourself? I am an actor. I care about finding connections with others and exploring the human condition through art. How did you get into acting? Has […]

Halloween en France : Pourquoi les français sont-ils fâchés avec la fête ?

This is Halloween, This is Halloween. Pumpkins scream in the dead of night…  Cette année halloween sera cauchemardesque ou ne sera pas ! Quelles sont les origines de cette fête et pourquoi la France y résiste-t elle encore? Les origines Parlons d’abord de la fête d’Halloween en elle-même. Vous êtes beaucoup à penser qu’elle est […]

How MAD is Minimalist?

During Beirut Design Week, Roula will launch her new brand Minimalist with a new collection called “Soar” at Oddish Concept Store: Beirut Port District on Friday 29th. Who is Minimalist? “Minimalist brings in an innovative jewelry designer brand that combines rough architectural contemporary flair with sensibility inspired from both nature and colorful cultures; it has […]

How MAD is 1% Architecture?

“1% is an architecture firm, named 1% as a glance to a culture of anti-conformism. The workshop aims to be different and off the mark from the remaining 99%.” Why 1% Architecture? “Why 1%? Because we refuse the culture of standardization, the relentless quest of the #instagrammable, in a digitized and impersonal world. Because we […]

In a MAD mood for The Beirut Design Week

Beirut, the design capital of the Middle East welcomes for the seventh consecutive edition the Beirut Design Week. Initiated in 2012, it’s the largest and most influential design festival of the Middle East and North Africa. Taking place in various parts of the capital, it attracts over 25 000 visitors each year and make Beirut […]

Our MAD summer playlist

Today, we’re sharing with you our summer playlist. Hope you’ll enjoy it. And what’s in yours? Magic – B.o.B ft. Rivers Cuomo Senbonzakura – Wagakki Band Over my shoulder – Mike and the Mechanics More – Jan Blomqvist feat. Elena Pitoulis Unforgettable – French Montana feat Swae Lee Versace On the Floor – Bruno Mars […]

Meet Nadia, Our Talent Hunter For London

Nadia Joynson, our MAD Talent hunter for London has a special message for you, MADers! “Hi, I am Nadia. I am talent hunter for London. I’m actually a writer and I work in personal development. London is just the most vibrant place on the planet so I am guaranteed to find some brilliant talents there. […]