Lise Yacoub, our MAD CEO !

Today we want to introduce you to one of MAD’s crazy founders: Lise Yacoub our MAD CEO ! Lise comes from a family of Lebanese entrepreneurs, she started her first business in 2008, Createmotions, then MAD in 2016. When she is not working for MAD, Lise likes to chill in front of a good musical […]
Lise Yacoub interview with Bank of Beirut at BDLA16

Check out Bank of Beirut ‘s interview of MAD’s CEO Lise Yacoub, talking about the genesis of MAD, our creative ecosystem that reveals new artistic talents and announcing our launch in Paris & Beirut!
How MAD is Band Industries?

Bassam Jalgha, co-founder of Band Industries tells us about the company, its first amazing product Roadie Tuner and their collaboration with MAD. Band Industries, How MAD are you? Check out Roadie Tuner on our store and stay tuned for upcoming new releases!
MAD Session Paris J-3 !!

Comment bien démarrer 2017? En vous présentant en avant première 3 nouveaux artistes MAD à Paris, bien sûr! Retrouvez-nous Mardi 17 Janvier à 19h chez Paris Pionnières pour notre première MAD session parisienne et rencontrez nos artistes totalement MAD ainsi que leurs projets pour 2017. Pour vous inscrire, c’est par ici (attention places limitées!) https://www.eventbrite.com/e/mad-session-ii-tickets-30457617554#
Totally out of this world MAD Art with Boo!

Boo. is a Beirut based illustrator, writer and musician meddling with surrealism and dark humor. He began an early career in the advertising industry as an art director at Impact BBDO, then moved to Leo Burnett. Summing up the courage to pursue his artistic passions, Boo put the advertising world on the backdrop but not […]
Boo, How MAD are you?

Bernard Hage, the man behind Boo tells us about himself, his collaboration with MAD and his upcoming projects. Boo, How MAD are you? Stay tuned as we reveal more info on his project: In The Dead Of Night – Illustrated book of bedtime stories for growns ups ! A book of poems, illustrations and a […]
Matteo, How MAD are you?

Matteo tells us about himself, his collaboration with MAD and his upcoming projects! Matteo, How MAD are you? See him perform live this Friday, December 23rd at St Elie Kantari Church, Beirut at 8:00PM !
Matteo is MAD

Our unique countertenor. Matteo is the only countertenor in the Middle East and one of the 63 in the world! His truly rare voice is a type of classical male singing voice whose vocal range is equivalent to that of the female. He has previously released his first album “Matteo Haute-Contre”, a “Thank You” album […]
MAD Session Beirut on December 8, 2016

Our first MAD Session happened last December 8 in the heart of Beirut. It was such an amazing gathering full of discussions and discovery! MADs and MADers got to meet, exciting projects were revealed and potential collaborations are starting to emerge! This event featured 4 of our distinctive MADs: – Matteo, one of the 63 […]
MAD is hiring in Paris : we’re looking for a MAD Community Manager

Nous recherchons un(e) étudiant(e) dans le domaine du marketing et de la communication digitale, souhaitant apprendre et travailler dans un environnement très dynamique et innovant, dans une startup multiculturelle, basée à Paris et Beyrouth. Sous la responsabilité du Content Manager et Directeur Marketing de MAD, vous participerez activement à la mise en place stratégique et […]